Art Direction, Design & Dev
Art Direction,Design & Dev
Web Print Mobile Identity
Welcome to the portfolio of Scott McCarthy, Creative Director at Wall Street Prep and digital design consultant. Scott is an experienced creative strategist who strives for design clarity with a simple, bold and beautiful aesthetic. Have a look around to see what he's been up to.
A travel app for iPhone by the Washington Post
Redesign of a financial training site
A new look for the daily paper
Fronts, news and feature pages
UX & UI design for a utility app
Identity for a D.C. mayoral candidate
A new site for a general contractor
A site introducing BoostPro
The Washington Post's fashion pub
A site promoting a charitable concert
Scott McCarthy is an award-winning Creative Director with 12 years of professional experience in print, digital, editorial, UX/UI design and Wordpress development. He's currently the Creative Director of both The Washington Post Express daily newspaper and the Washington Post's Explore D.C. travel app for iPhone. If you're interested in working with Scott, use the contact form below or drop him a line at info@scottmccarthydesign.com .
"At the outset of Explore D.C.'s development, Scott provided my editorial staff with a crystal clear vision and content map that allowed the writers to collectively understand the project's overall tone and specific objectives. His creative direction to writers, editors and illustrators made for a cohesive and great-looking final product."
Dan Caccavaro
Executive Editor
Washington Post Express
"Scott provided a level of service I haven't experienced even with large design companies. He honed our message, suggested and wrote text revisions and skillfully reorganized pages of disordered content. The result was a highly polished Product and Services site. The proof is in the analytics: more page views, less bounce rates and higher sales."
Matan Feldman
Founder and CEO
Wall Street Prep
©2013 scottmccarthydesign.com
e-mail: info@scottmccarthydesign.com